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Veuillez utiliser cette adresse pour citer ce document : http://dlibrary.univ-boumerdes.dz:8080/handle/123456789/12209

Titre: Trends in Consumers Towards Online Shopping After Coronavirus Pandemic
Auteur(s): Mezghiche, Djamel
Abdallah, M'hamed
Mots-clés: Online marketing
Coronavirus Pandemic
Online shopping
Online Apps
Date de publication: 2023
Editeur: Université M'Hamed Bougara Boumerdes
Collection/Numéro: International journal of economic performance/Vol. 6, N°1(2023);pp. 347-355
Résumé: Online marketing has become popular in world in general and the Arab world in particular is witnessing the desirability and satisfaction of the world. However, he did not meet his right in Algeria, which knows of the delay in adopting commercial transactions in the electronic environment despite growing consumer demand for Internet use, their trends towards online shopping. In our view, this may be due to the lack of adequate mechanisms affecting the Algerian user in the adoption of shopping. Shopping from commercial electronic apps, or Algerian consumer distrust of this type of transaction (online shopping) due to the novelty of the concept in Algeria.
URI/URL: https://www.asjp.cerist.dz/en/downArticle/640/6/1/222525
http://dlibrary.univ-boumerdes.dz:8080/handle/123456789/12209
ISSN: 2661-7161
Collection(s) :Publications Nationales

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